The book is an exploration of the forms of Hindi cinema that cannot be strictly termed ‘Bollywood’. Combining essays and interviews, it makes a survey of cinema in Bombay in the 1920s, the transition of cinema to sound, the genre of horror films, and the place of film songs in Hindi cinema. It throws light on the evolution of Hindi cinema and helps in understanding the history of Hindi cinema and film culture. It showcases the realism in horror films, role of film festivals in shaping popular culture, and DVD pricing and its effect on film-making. It presents ideas and reflections on the current scenario in the Hindi film industry.